Ross Benefits Group

Ross Benefits Logo

Ross Benefits Group is proud to present quality group benefits solutions to the members of the Agriculture Food Council (AFC). We leverage industry-leading technology to partner with you and your insurance carrier(s) like no one else can. Our use of Effortless Admin, makes us extraordinary - by allowing us to serve you with unparalleled insight, streamlined administrative services, and cost-effective group benefits management.

The Effortless Approach
"We combine powerful software with fantastic people to make group benefits effortless!"

Design - We can implement anything.
Enroll - We onboard your employees with ease.
Control - Manage your employees simply and intuitively online.
Remit - View your monthly billing, tailored to your specifications.
Insight - We are equipped with exceptional reporting on your plan's performance.
Renew - Receive audited renewals that always result in responsible, competitive rates.

Powerful Software
"Group benefits software that actually delivers!"

Imagine using group insurance software that is intuitive and doesn’t force you to be a group benefits expert. Software that can alleviate your administration headaches and streamline your employee management. Software that gives us insight into your plan’s performance throughout the year, allowing proactive changes.That's Effortless Admin.

Fantastic people
"Top-tier experts ready to assist you."

Our aim is to provide you with the best group benefits experience possible. And the way we do that is through our highly skilled staff.

A broad range of benefits
  • Extended Health
  • Vision Care
  • Travel Medical
  • Dental Care
  • Health Spending Account
  • Employee Assistance Programs
  • Second Opinion
  • Disability Mgmt. Services
  • Short-term Disability
  • Long-term Disability
  • Critical Illness
  • Accidental Death & Dismemberment
  • Life Insurance for Employee, Spouse and Children
  • Group RRSP
  • And more!

Frequently asked questions

Why did the Agriculture Food Council (AFC) choose Ross Benefits Group?
AFC chose Ross Benefits Group because, for more than 30 years, we have excelled at serving the needs of both small and large businesses, as well as associations, within Canada. We create association plans that do not cost-degrade over time. We rate each participating member independently based on their company size, demographics, claims experience, plan structure, and a host of other factors - to ensure proper pricing. At renewal time, the association is renewed as a whole. Members benefit from the association's overall volume, block protection, expense advantage & volume-based underwriting.

Do you have references we could contact?
We would be happy to provide you with a reference.

What if we have questions?
Our team is here to support you every step of the way. Feel free to contact us at any time!


Site -
Email -
Local - (780) 465 - 3366
Toll free - (800) 463 - 3121
Address - #210, 4936 - 87 Street Edmonton AB,T6E 5W3